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COMPANY INFORMATION
PNI Digital Media Inc. 590-425 Carrall St Vancouver, BC V6B 6E3 Tel: (604) 893-8955 Fax: (604) 893-8966 Contact Name Simon Cairns Industry Internet Software & Services		Key Executives Kyle Hall, CEO Simon Bodymore, CFO Offers photofinishing retailers and their customers an online and in-store solution for producing prints and gifting products from their digital images.
FP ADVISOR COVERAGE PNI Digital Media Inc. • FP Corporate Analyzer • FP Directory of Directors • FP Corporate Surveys • FP Predecessor & Defunct • Ordering FP Products		TOP INDUSTRY PLAYERS Internet Software & Services Company Name Revenue ($000s)  Open Text Corporation 915,300 Peer 1 Network Enterprises, Inc. 107,540 Tucows Inc. 83,725 Points International Ltd. 79,680 Mediagrif Interactive Technologies Inc. 47,940 (Links are to Snapshots.)
FINANCIAL RATIOS AS OF FEB 8/10 Listed Close 52-wk High 52-wk Low IAD Latest Dividend Yield 60-mo Beta TSX-VEN/PN $1.71 $2.13 $1.40 n.a. n.a. n.a. 0.78 Avg 20-day Volume P/E 12-mo EPS EPS Date 1-yr Return 3-yr Return 5-yr Return Market Cap. (000s) 12,964 n.a. $-0.05 Sept. 30/09 4.91% -31.75% 5.64% $58,556
ANNUAL FINANCIALS Periods ended: 12m Sept. 30/09 12m Sept. 30/08 12m Sept. 30/07 $000s $000s $000s Operating revenue 24,447 17,050 7,511 Net income (1,770) (8,717) (6,072) Total assets 21,137 20,623 25,759 $ $ $ Earnings per share* (0.05) (0.26) (0.20) % % % Return on equity (17.30) (62.54) (57.70)   * Common

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